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"A No-fluff marketing plan that works" 

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Here's Just A Fraction Of What You Will Learn:
  • How media salespeople use the "branding myth" to sell you stuff you don't need (page 17).
  • Why you need to do more than "target the perfect customer" to outpace your competitors (page 25). What to do if you're brand new and nobody has ever heard of you (Page 30).
  • How to start generating your own leads immediately instead of buying them from places like HomeAdvisor (page 87).
  • The Three Types of Customers required for growth, and how to win each of them (page 65).
  • ​How to write ads that will sell customers before your competitors ever get the chance (Page 98).
  • An extremely easy trick we use to instantly 4X the amount of website leads we get for our private clients (page 106).
  • ​How to never get taken advantage of by an SEO weasel again (page 109).
  • How to make yourself a household name in your market (page 139).
  • When (and when not) to use TV and Radio to take over your market (page 156).
  • ​​How to use your past customers to get you more future customers, for free (page 184).
  • ​​How to get prospects to Self-Qualify themselves so they are perfectly primed to become a client before you arrive at their door. Page (207).
  • ​​How to know if you're getting taken advantage of in any advertising situation, and negotiate a better deal (page 230).
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