How do you know when marketing will actually grow your company, and when it's just a total waste of money?
If you have a service business and you've ever been frustrated with your results in advertising and lead generation, I wrote this book for you.
There are knuckleheads everywhere trying to sell you advertising, leads, SEO, geo-fencing, and countless other shiny objects that will supposedly grow your business.
But why does most of it fail to produce results?
10 years ago I was asking myself the same question.
After trusting tens of thousands of dollars to lead generation companies, traditional advertising, SEO, and digital marketing trying to grow my family's service business... I failed.
I failed big time.
None of the money I had expected to bring us new customers produced results. It depleted our reserves, and then at the exact wrong time... the economy got tough and the business that took us 20 years to build went bankrupt.
I was devastated and I was broke.
Out of desperation I reluctantly took a job in advertising sales and got a peek inside the industry... and that's when I learned two big reasons why business owners across America have such a hard time getting results in advertising.
1 . Marketing sales people's #1 job is to sell you something; not necisarily to put the time in to make it produce results for you.
2. Smaller companies rarely have a coheisive marketing strategy that inspires people to buy.
After getting so frustrated with all of the money I had wasted, I got obsessed with how to change the outcomes for people like us... I got obsessed with learning how to make advertising work.
After relentlessly experiementing I finally figured out a way that allows even the smallest of companies to build a world-class strategy.
With that, I found a way to make virtually every kind of advertising work exactly as it should, and produce millions of dollars in growth. It's just a matter of doing things in the right order.
Since 2014, my consulting firm has been helping owner-operated companies across the U.S. grow at astounding speed using a repeatable process that we call The Maven Method.
In March of 2021, we released our method to the public for the first time in our book, The Maven Marketer. Within a week it became a #1 Amazon Best Seller and is now impacting companies all over the world.
This book contains The Maven Method along with 15 years of hard-knox wisdom earned by testing over $100M in literally every form of advertising you could possibly think of.
If you'd like to finally take the guesswork out of growth and build a solid marketing strategy that will take your company to the moon, I am confident this book will be invaluable to you and those you serve.